Data protection

Beach Addict - (Beachwear & Accessories) is a German company based in Germany. Therefore, the following law and information as well as obligations or similar apply.

Beach Addict – (Swimwear and Accessories) is a German company based in Germany. Therefore are to be valid all following rights, legal information and duties or suchlike.

Data protection

This data protection declaration clarifies the type, scope and purpose of the processing of personal data (hereinafter referred to as "data") within our online offer and the websites, functions and content associated with it as well as external online presences, such as our social media profile. (hereinafter jointly referred to as "online offer"). With regard to the terms used, such as "processing" or "person responsible", we refer to the definitions in Article 4 of the General Data Protection Regulation (GDPR).

Responsible:

Beach Addict

Rahenbecker Strasse 3

58256 Ennepetal

Germany

Owner: Gofaone Wocknitz
Email address: hello@beachaddict.de

Types of data processed:
– Inventory data (eg, names, addresses).
– Contact details (e.g., e-mail, telephone numbers).
– Content data (e.g., text input, photographs, videos).
– Payment data (e.g. bank details, payment history).
– Usage data (e.g. websites visited, interest in content, access times).
– Meta/communication data (e.g. device information, IP addresses).

1) Information about the collection of personal data and contact details of the person responsible

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following we inform you about the handling of your personal data when using our website. Personal data is all data with which you can be personally identified.

1.2 The person responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is "Simon Möller". The person responsible for the processing of personal data is the natural or legal person who alone or jointly with others decides on the purposes and means of the processing of personal data.

1.3 For security reasons and to protect the transmission of personal data and other confidential content (eg orders or inquiries to the person responsible), this website uses an SSL or TLS encryption. You can recognize an encrypted connection by the character string "https://" and the lock symbol in your browser line.

2) Data collection when visiting our website

If you only use our website for informational purposes, i.e. if you do not register or otherwise provide us with information, we only collect data that your browser transmits to our server (so-called "server log files"). When you visit our website, we collect the following data that is technically necessary for us to display the website to you:

- Our visited website

- Date and time at the time of access

- Amount of data sent in bytes

- Source/reference from which you came to the page

- Browser used

- Operating system used

- IP address used (if necessary: in anonymous form)

The processing takes place in accordance with Article 6 Paragraph 1 Letter f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used in any other way. However, we reserve the right to subsequently check the server log files if there are concrete indications of illegal use.

3) hosting

Hosted by Shopify

We use the shop system of the service provider Shopify International Limited, Victoria Buildings, 2nd floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify") for the purpose of hosting and displaying the online shop on the basis of a processing on our behalf. All data collected on our website is processed on Shopify's servers. As part of the aforementioned Shopify services, data may also be processed as part of further processing on behalf of Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada, Shopify Data Processing (USA) Inc., Shopify Payments (USA) Inc .or Shopify (USA) Inc. In the case of the transmission of data to Shopify Inc. in Canada, the appropriate level of data protection is guaranteed by the European Commission's adequacy decision. Shopify Data Processing (USA) Inc., Shopify Payments (USA) Inc. and Shopify (USA) Inc. in the USA are certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU guaranteed.

Further information on Shopify's data protection is available on the following website: https://www.shopify.de/legal/datenschutz

Further processing on servers other than those of Shopify mentioned above only takes place within the scope communicated below.

4) Cookies

In order to make visiting our website attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your end device. Some of the cookies we use are deleted after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your end device and enable your browser to be recognized the next time you visit (so-called persistent cookies). If cookies are set, they collect and process certain user information such as browser and location data as well as IP address values to an individual extent. Persistent cookies are automatically deleted after a specified period, which can vary depending on the cookie. The duration of the respective cookie storage can be found in the overview of the cookie settings in your web browser.

In some cases, cookies are used to simplify the ordering process by saving settings (e.g. remembering the contents of a virtual shopping cart for a later visit to the website). If personal data is also processed by individual cookies used by us, the processing takes place in accordance with Article 6 (1) (b) GDPR either for the execution of the contract, in accordance with Article 6 (1) (a) GDPR in the event that consent has been given or in accordance with Art. 6 (1) (f) GDPR to protect our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the site visit.

Please note that you can set your browser so that you are informed about the setting of cookies and can decide individually whether to accept them or exclude the acceptance of cookies for certain cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. These can be found for the respective browsers under the following links:

Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies

Firefox: https://support.mozilla.org/de/kb/cookies-allow-and-reject

Chrome: https://support.google.com/chrome/answer/95647?hl=de&hlrm=en

Safari: https://support.apple.com/de-de/guide/safari/sfri11471/12.0/mac/10.14

Opera: https://help.opera.com/de/latest/web-preferences/#cookies

Please note that if cookies are not accepted, the functionality of our website may be restricted.

5) Contact

When contacting us (e.g. via contact form or e-mail), personal data is collected. Which data is collected in the case of a contact form can be seen from the respective contact form. This data is stored and used exclusively for the purpose of answering your request or for establishing contact and the associated technical administration. The legal basis for the processing of this data is our legitimate interest in answering your request in accordance with Article 6 (1) (f) GDPR. If your contact is aimed at concluding a contract, the additional legal basis for processing is Art. 6 (1) (b) GDPR. Your data will be deleted once your request has been processed. This is the case if it can be inferred from the circumstances that the facts in question have been finally clarified and provided that there are no legal storage obligations to the contrary.

6) Data processing when opening a customer account and for contract processing

In accordance with Article 6 (1) (b) GDPR, personal data will continue to be collected and processed if you provide it to us to execute a contract or open a customer account. Which data is collected can be seen from the respective input forms. A deletion of your customer account is possible at any time and can be done by sending a message to the above address of the person responsible. We store and use the data you provide to process the contract. After the contract has been completed or your customer account has been deleted, your data will be blocked with regard to retention periods under tax and commercial law and deleted after these periods have expired, unless you have expressly consented to further use of your data or have reserved the right to further data use permitted by law on our part became.

7) Use of single sign-on procedures

7.1 Facebook Connect

On our website you can create a customer account or register using the social plugin "Facebook Connect" of the social network Facebook, which is operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (" Facebook"), is operated within the framework of the so-called single sign-on technology, if you have a Facebook profile. You can recognize the social plugins of "Facebook Connect" on our website by the blue button with the Facebook logo and the inscription "Log in with Facebook" or "Connect with Facebook" or "Log in with Facebook" or "Sign in with Facebook".

If you access a page on our website that contains such a plugin, your browser establishes a direct connection to the Facebook servers. The content of the plugin is transmitted directly from Facebook to your browser and integrated into the page. Through this integration, Facebook receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Facebook profile or are not currently logged in to Facebook. This information (including your IP address) is transmitted directly from your browser to a Facebook Inc. server in the USA and stored there. These data processing operations are carried out in accordance with Article 6 (1) (f) GDPR on the basis of Facebook's legitimate interest in the display of personalized advertising based on your surfing behavior.

By using this "Facebook Connect" button on our website, you also have the option of logging in or registering on our website using your Facebook user data. Only if you give your express consent in accordance with Article 6 (1) (a) GDPR prior to the registration process based on a corresponding notice about the exchange of data with Facebook, will we receive when using the “Facebook Connect” button from Facebook, depending on your personal data protection settings on Facebook, the general and publicly accessible information stored in your profile. This information includes user ID, name, profile picture, age and gender.

We would like to point out that after changes to Facebook's data protection conditions and terms of use, your profile pictures, the user IDs of your friends and the friends list may also be transferred if you mark them as "public" in your privacy settings on Facebook became. The data transmitted by Facebook is stored and processed by us to create a user account with the necessary data (title, first name, last name, address data, country, e-mail address, date of birth), if you have approved this on Facebook. Conversely, based on your consent, data (e.g. information about your surfing or purchasing behavior) can be transmitted by us to your Facebook profile.

The consent given can be revoked at any time by sending a message to the person responsible named at the beginning of this data protection declaration.

Facebook Inc. based in the USA is certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.

The purpose and scope of the data collection and the further processing and use of the data by Facebook as well as your rights in this regard and setting options for protecting your privacy can be found in Facebook's data protection information: https://www.facebook.com/policy.php

If you do not want Facebook to directly assign the data collected via our website to your Facebook profile, you must log out of Facebook before visiting our website. You can also completely prevent the Facebook plugins from loading with add-ons for your browser, e.g. with "Adblock Plus" (https://adblockplus.org/de/).

7.2 Google+ Sign-In

On our website you can create a customer account or register using the social plugin "Google+ Sign-In" of the social network Google+, which is operated by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ( "Google+") is operated, as part of the so-called single sign-on technology, if you have a Google+ profile. You can recognize the social plugins of "Google+ Sign-In" or "Register with Google" on our website by a red button with the Google+ logo and the words "Google Sign-In" or "Register with Google" or " Sign in with Google” or “Sign in with G”.

If you access a page on our website that contains such a plugin, your browser establishes a direct connection to the Google+ servers. The content of the plugin is transmitted directly to your browser by Google+ and integrated into the page. Through this integration, Google+ receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Google+ profile or are not currently logged in to Google+. This information (including your IP address) is transmitted from your browser directly to a Google+ server and stored there. It may also be transmitted to the Google LLC servers. come in the US. These data processing operations are carried out in accordance with Article 6 (1) (f) GDPR on the basis of Google's legitimate interest in the display of personalized advertising based on surfing behavior.

By using this Google+ button on our website, you also have the option of logging in or registering on our website using your Google+ user data. We only receive Google+ when using the Google+ button, depending on your personally made data protection settings on Google+, the general and publicly accessible information stored in their profile. This information includes user ID, name, profile picture, age and gender.

We would like to point out that after changes to the data protection conditions and terms of use of Google+, if you give your consent, your profile pictures, the user IDs of your friends and the friends list may also be transferred if they are marked as "public" in your privacy settings on Google+ became. The data transmitted by Google+ will be stored and processed by us to create a user account with the necessary data (title, first name, last name, address data, country, e-mail address, date of birth), if you have approved this on Google+. Conversely, based on your consent, we can transfer data (e.g. information about your surfing or purchasing behavior) to your Google+ profile.

The consent given can be revoked at any time by sending a message to the person responsible named at the beginning of this data protection declaration.

In the event that personal data is transmitted to Google LLC. based in the USA, Google LLC. certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU. A current certificate can be viewed here: https://www.privacyshield.gov/list

The purpose and scope of the data collection and the further processing and use of the data by Google+ as well as your rights in this regard and setting options for protecting your privacy can be found in the Google+ data protection information: https://www.google.de/intl/de/policies/privacy /

You can view the terms of use for using “Google+ Sign-In” or “Register with Google” here: https://www.google.de/intl/de/policies/terms/regional.html

If you do not want Google+ to directly assign the data collected via our website to your Google+ profile, you must log out of Google+ before visiting our website. You can also completely prevent the loading of the Google+ plugins with add-ons for your browser, e.g. with "Adblock Plus" (https://adblockplus.org/de/).

8) Comment function

As part of the comment function on this website, your comment, information about the time the comment was created and the name of the commentator you have chosen will be saved and published on this website. Furthermore, your IP address will be logged and saved. The IP address is stored for security reasons and in the event that the person concerned violates the rights of third parties or posts illegal content by submitting a comment. We need your e-mail address in order to contact you if a third party should complain that your published content is illegal. The legal basis for the storage of your data is Article 6 Paragraph 1 lit. b and f GDPR. We reserve the right to delete comments if they are objected to as illegal by third parties.

9) Use of your data for direct marketing

9.1 Subscribing to our email newsletter

If you register for our e-mail newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your e-mail address. Providing further data is voluntary and is used to be able to address you personally. We use the so-called double opt-in procedure to send the newsletter. This means that we will only send you an e-mail newsletter if you have expressly confirmed to us that you consent to receiving newsletters. We will then send you a confirmation email asking you to click on a link to confirm that you wish to receive the newsletter in the future.

By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Article 6 (1) (a) GDPR. When you register for the newsletter, we save your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace possible misuse of your e-mail address at a later point in time. The data collected by us when registering for the newsletter is used exclusively for advertising purposes by way of the newsletter. You can unsubscribe from the newsletter at any time via the link provided for this purpose in the newsletter or by sending a message to the person responsible mentioned above. After you have unsubscribed, your e-mail address will be deleted from our newsletter distribution list immediately, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we will inform you in this declaration.

9.2 Goods Availability Notification by Email

If we offer the option of informing you by e-mail about the time of availability for selected items that are temporarily unavailable in our online shop, you can register for our e-mail notification service for product availability. If you register for our email notification service for product availability, we will send you a one-time email message about the availability of the item you have selected. The only mandatory information for sending this notification is your e-mail address. Providing further data is voluntary and may be used to address you personally. We use the so-called double opt-in procedure to send this notification. This means that we will only send you a corresponding notification if you have expressly confirmed to us that you consent to receive such a message. We will then send you a confirmation email asking you to click on a link to confirm that you wish to receive such notification.

By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Article 6 (1) (a) GDPR. When you register for our e-mail notification service for the availability of goods, we store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration to prevent possible misuse of your e-mail address at a later date to be able to understand. The data collected by us when you register for our e-mail notification service for the availability of goods is used exclusively for the purpose of informing you about the availability of a specific item in our online shop. You can unsubscribe from the e-mail notification service for the availability of goods at any time by sending a message to the person responsible mentioned above. After you have unsubscribed, your e-mail address will be deleted immediately from our mailing list set up for this purpose, unless you have expressly consented to further use of your data or we reserve the right to use data that goes beyond this, which is permitted by law and about which we will inform you in this declaration .

10) Data processing for order processing

10.1 To process your order, we work together with the following service provider(s), who support us in whole or in part in the implementation of concluded contracts. Certain personal data is transmitted to these service providers in accordance with the following information.

The personal data collected by us will be passed on to the transport company commissioned with the delivery as part of the contract, insofar as this is necessary for the delivery of the goods. We pass on your payment data to the commissioned credit institute as part of the payment process, provided this is necessary for the payment process. If payment service providers are used, we will explicitly inform you of this below. The legal basis for the transfer of data is Article 6 (1) (b) GDPR.

10.2 In order to fulfill our contractual obligations towards our customers, we work together with external shipping partners. We pass on your name and your delivery address and, if necessary for the delivery, your telephone number, exclusively for the purpose of delivering the goods to a shipping partner selected by us, Art. 6 (1) (b) GDPR.

10.3 Disclosure of personal data to shipping service providers

-DHL

If the goods are delivered by the transport service provider DHL (Deutsche Post AG, Charles-de-Gaulle-Straße 20, 53113 Bonn), we will provide your e-mail address in accordance with Article 6 (1) (a) GDPR before delivery of the goods for the purpose of coordinating a delivery date or delivery notification to DHL, provided that you have given your express consent to this during the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to DHL for the purpose of delivery in accordance with Article 6 (1) (b) GDPR. The data will only be passed on if this is necessary for the delivery of the goods. In this case, prior coordination of the delivery date with DHL or the delivery notification is not possible.

The consent can be revoked at any time with effect for the future to the person responsible mentioned above or to the transport service provider DHL.

- UPS

If the goods are delivered by the transport service provider UPS (United Parcel Service Deutschland Inc. & Co. OHG, Görlitzer Straße 1, 41460 Neuss), we will provide your e-mail address before the goods are delivered in accordance with Art. 6 Para. 1 lit. a GDPR for the purpose of coordinating a delivery date or delivery notification to UPS, provided that you have given your express consent to this during the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to UPS for the purpose of delivery in accordance with Article 6 (1) (b) GDPR. The data will only be passed on if this is necessary for the delivery of the goods. In this case, it is not possible to coordinate the delivery date with UPS in advance or to transmit status information about the delivery of the shipment.

The consent can be revoked at any time with effect for the future to the person responsible mentioned above or to the transport service provider UPS.

10.4 Use of payment service providers (payment services)

- Amazon Pay

If you select the "Amazon Pay" payment method, the payment will be processed via the payment service provider Amazon Payments Europe sca, 38 avenue JF Kennedy, L-1855 Luxembourg (hereinafter: "Amazon Payments"), to whom we will pass on the information you provided during the ordering process together with the Pass on information about your order in accordance with Article 6 (1) (b) GDPR. Your data will only be passed on for the purpose of payment processing with the payment service provider Amazon Payments and only to the extent that it is necessary for this. You can find more information about the data protection provisions of Amazon Payments at the following Internet address: https://pay.amazon.com/de/help/201751600

-Paypal

When paying via PayPal, credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "payment in installments" via PayPal, we pass on your payment data to PayPal (Europe) Sarl et Cie, SCA, 22- 24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal"), continue. The transfer takes place in accordance with Art. 6 Paragraph 1 lit. b GDPR and only to the extent that this is necessary for payment processing.

PayPal reserves the right to carry out a credit check for the payment methods credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "payment in installments" via PayPal. For this purpose, your payment data may be passed on to credit agencies in accordance with Article 6 (1) (f) GDPR on the basis of PayPal's legitimate interest in determining your solvency. PayPal uses the result of the credit check in relation to the statistical probability of payment default for the purpose of deciding whether to provide the respective payment method. The credit report can contain probability values (so-called score values). As far as score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical process. Among other things, but not exclusively, address data is included in the calculation of the score values. Further data protection information, including information on the credit agencies used, can be found in PayPal's data protection declaration: https://www.paypal.com/de/webapps/mpp/ua/privacy-full

You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for contractual payment processing.

- Shopify Payments

We use the payment service provider "Shopify Payments", 3rd Floor, Europa House, Harcourt Building, Harcourt Street, Dublin 2. If you choose a payment method offered by the payment service provider Shopify Payments, the payment will be processed by the technical service provider Stripe Payments Europe Ltd. , 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland, to whom we send the information you provided during the ordering process together with the information about your order (name, address, account number, bank code, credit card number if applicable, invoice amount, currency and transaction number) in accordance with Article 6 (1) (b) GDPR. Your data will only be passed on for the purpose of payment processing with Stripe Payments Europe Ltd. and only insofar as it is necessary for this. For more information about Shopify Payments' privacy policy, visit the following web address: https://www.shopify.com/legal/privacy.

Data protection information on Stripe Payments Europe Ltd. can be found here: https://stripe.com/de/privacy

- INSTANTLY

If you select the "SOFORT" payment method, payment is processed via the payment service provider SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany (hereinafter "SOFORT"), to whom we pass on the information you provided during the ordering process together with the information about your order in accordance with Art. 6 Paragraph 1 lit. b GDPR. Sofort GmbH is part of the Klarna Group (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden). Your data will only be passed on for the purpose of payment processing with the payment service provider SOFORT and only to the extent that it is necessary for this. You can find more information about SOFORT's data protection regulations at the following Internet address: https://www.klarna.com/sofort/datenschutz.

11) Use of Social Media: Social Plugins

11.1 Facebook as a default plugin

Our website uses so-called social plugins ("plugins") from the social network Facebook, which is operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook"). The plugins are marked with a Facebook logo or the addition "Social Plugin from Facebook" or "Facebook Social Plugin". An overview of the Facebook plugins and their appearance can be found here: https://developers.facebook.com/docs/plugins

If you are logged into Facebook, Facebook can immediately assign your visit to our website to your Facebook profile. If you interact with the plugins, for example by clicking the "Like" button or making a comment, this information is also transmitted directly to a Facebook server and stored there. The information will also be published on your Facebook profile and shown to your Facebook friends.

The data processing operations described are carried out in accordance with Article 6 (1) (f) GDPR on the basis of Facebook’s legitimate interests in the display of personalized advertising in order to inform other users of the social network about your activities on our website and to design the Facebook service to meet their needs .

If you do not want Facebook to directly assign the data collected via our website to your Facebook profile, you must log out of Facebook before visiting our website. You can also object to the loading of the Facebook plugins and thus the data processing operations described above with add-ons for your browser for the future, e.g. with the script blocker "NoScript" (http://noscript.net/).

Facebook Inc. based in the USA is certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.

https://www.facebook.com/policy.php

11.2 Facebook plugins with 2-click solution

In order to increase the protection of your data when you visit our website, the plugins are initially deactivated using a so-called “2-click” solution. You can recognize deactivated plugins by the fact that they have a gray background. This integration ensures that when you visit a page on our website that contains such plugins, no connection to the Facebook servers is established. Your browser only establishes a direct connection to the Facebook servers when you activate the plugins and thus give your consent to data transmission in accordance with Article 6 Paragraph 1 lit. The content of the respective plugin is transmitted directly to your browser and integrated into the page. The plugin then transmits data (including your IP address) to Facebook. We have no influence on the amount of data that Facebook collects using the plugins. As far as we know, Facebook receives information about which of our websites you have currently and previously accessed. By integrating the plugins, Facebook receives the information that your browser has accessed the corresponding page of our website even if you do not have a Facebook profile or are not currently logged in. The information collected (including your IP address) is transmitted directly from your browser to a Facebook Inc. server in the USA and stored there. If you interact with the plugins, the corresponding information is also sent directly to a Facebook server and stored there. The information is also published on Facebook and displayed to your contacts there.

You can revoke your consent at any time by deactivating the activated plugin by clicking on it again. However, the revocation has no effect on the data that has already been transferred to Facebook.

Facebook Inc. based in the USA is certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.

11.3 Facebook plugins with Shariff solution

In order to increase the protection of your data when you visit our website, these buttons are not fully integrated as plugins, but only integrated into the page using an HTML link. This type of integration ensures that when you visit a page on our website that contains such buttons, no connection to the Facebook servers is established. If you click on the button, a new browser window opens and calls up the Facebook page, where you can interact with the plugins there (possibly after entering your login data).

11.4 Instagram as default plugin

Our website uses so-called social plugins (“plugins”) from the online service Instagram, which is operated by Instagram LLC., 1601 Willow Rd, Menlo Park, CA 94025, USA (“Instagram”). The plugins are marked with an Instagram logo, for example in the form of an “Instagram camera”. You can find an overview of the Instagram plugins and their appearance here: http://blog.instagram.com/post/36222022872/introducing-instagram-badges.

If you access a page on our website that contains such a plugin, your browser establishes a direct connection to the Instagram servers. The content of the plugin is transmitted directly from Instagram to your browser and integrated into the page. Through this integration, Instagram receives the information that your browser has accessed the corresponding page of our website, even if you do not have an Instagram profile or are not currently logged in to Instagram. This information (including your IP address) is transmitted directly from your browser to an Instagram server in the USA and stored there.

If you are logged in to Instagram, Instagram can immediately assign your visit to our website to your Instagram account. If you interact with the plugins, for example by pressing the "Instagram Camera" button, this information is also transmitted directly to an Instagram server and stored there. The information is also published on your Instagram account and displayed to your contacts there.

The data processing operations described are carried out in accordance with Article 6 (1) (f) GDPR on the basis of Instagram’s legitimate interests in the display of personalized advertising in order to inform other users of the social network about your activities on our website and to design the Instagram service to meet their needs .

If you do not want Instagram to directly assign the data collected via our website to your Instagram account, you must log out of Instagram before visiting our website. You can also object to the loading of the Instagram plugins and thus the data processing operations described above with add-ons for your browser for the future, e.g. with the script blocker "NoScript" (http://noscript.net/).

Instagram LLC. based in the USA is certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.

The purpose and scope of the data collection and the further processing and use of the data by Instagram as well as your rights in this regard and setting options for protecting your privacy can be found in Instagram's data protection information: https://help.instagram.com/155833707900388/

11.5 Instagram plugin as a Shariff solution

Our website uses so-called social plugins (“plugins”) from the online service Instagram, which is operated by Instagram LLC., 1601 Willow Rd, Menlo Park, CA 94025, USA (“Instagram”).

In order to increase the protection of your data when you visit our website, these buttons are not fully integrated as plugins, but only integrated into the page using an HTML link. This type of integration ensures that when you visit a page on our website that contains such buttons, no connection to the Instagram servers is established. If you click on the button, a new browser window opens and calls up the Instagram page, on which you can interact with the plugins there (possibly after entering your login data).

Instagram LLC. based in the USA is certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.

12) Use of Social Media: Videos

Use of Youtube videos

This website uses the YouTube embedding function to display and play videos from the provider "Youtube", which belongs to Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").

The extended data protection mode is used here, which, according to the provider, only initiates the storage of user information when the video(s) is/are played. If the playback of embedded YouTube videos is started, the provider "Youtube" uses cookies to collect information about user behavior. According to information from "Youtube", these are used, among other things, to collect video statistics, improve user-friendliness and prevent abusive practices. If you are logged in to Google, your data will be assigned directly to your account when you click on a video. If you do not wish to be associated with your profile on YouTube, you must log out before activating the button. Google saves your data (even for users who are not logged in) as usage profiles and evaluates them. Such an evaluation is carried out in accordance with Article 6 Paragraph 1 Letter f GDPR on the basis of Google's legitimate interests in the display of personalized advertising, market research and/or needs-based design of its website. You have the right to object to the creation of these user profiles, whereby you must contact YouTube to exercise this right. When using YouTube, personal data may also be transmitted to the servers of Google LLC. come in the US.

Regardless of whether the embedded videos are played back, a connection to the Google network is established each time this website is accessed, which can trigger further data processing operations without our influence.

Further information on data protection at "YouTube" can be found in the provider's data protection declaration at: https://www.google.de/intl/de/policies/privacy

Insofar as this is legally required, we have obtained your consent in accordance with Art. 6 (1) (a) GDPR to process your data as described above. You can revoke your consent at any time with effect for the future. To exercise your revocation, please follow the above-described option to make an objection.

13) Online Marketing

13.1 Facebook Pixel for creating Custom Audiences

The so-called "Facebook pixel" of the social network Facebook is used within our online offer, which is operated by Facebook Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland ("Facebook").

If a user clicks on an advertisement placed by us, which is played on Facebook, the URL of our linked page is added by Facebook Pixel. If our site allows data to be shared with Facebook via pixels, this URL parameter is written to the user's browser via a cookie, which our linked site sets itself. This cookie is then read by Facebook Pixel and enables the data to be forwarded to Facebook.

With the help of the Facebook pixel, Facebook is on the one hand able to determine the visitors of our online offer as a target group for the display of advertisements (so-called "Facebook Ads"). Accordingly, we use the Facebook pixel to only display the Facebook ads we have placed to those Facebook users who have also shown an interest in our online offering or who have certain characteristics (e.g. interests in certain topics or products, which are based on the visited website). websites are determined), which we transmit to Facebook (so-called “Custom Audiences”). With the help of the Facebook pixel, we also want to ensure that our Facebook ads correspond to the potential interests of users and are not annoying. This allows us to further evaluate the effectiveness of Facebook ads for statistical and market research purposes by understanding whether users were redirected to our website after clicking on a Facebook ad (so-called "conversion").

The data collected is anonymous to us, so we cannot draw any conclusions about the identity of the user. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes in accordance with the Facebook data usage guidelines (https://www.facebook.com/about/privacy/). The data can enable Facebook and its partners to place advertisements on and outside of Facebook.

The data processing associated with the use of the Facebook pixel takes place on the basis of our overriding legitimate interest in the evaluation, optimization and economic operation of our online offer and our advertising measures in accordance with Article 6 Paragraph 1 lit. f GDPR.

The information generated by Facebook is usually transmitted to a Facebook server and stored there. This can also result in transmission to the Facebook Inc. servers in the USA. Facebook Inc. based in the USA is certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.

In order to object to the collection by the Facebook pixel and the use of your data to display Facebook ads as a whole, you can set an opt-out cookie by clicking on the link below, which deactivates Facebook pixel tracking:

<a href="javascript:void(0)" onclick="if (typeof fbpOptOut == 'function') { fbpOptOut(); } else { alert(atob('QUNIVFVORzogRmVobGVuZGVyIEZhY2Vib29rLVBpeGVsIE9wdE91dC1Db2RlIQ==')); }">Facebook- Disable Pixels</a>

This opt-out cookie only works in this browser and only for this domain. If you delete your cookies in this browser, you must click the link above again.

13.2 Google AdSense

This website uses Google AdSense, a web advertising service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google AdSense uses so-called cookies, which are text files that are stored on your computer and enable an analysis of your use of the website. In addition, Google AdSense also uses so-called "web beacons" (small invisible graphics) to collect information, which can be used to record, collect and evaluate simple actions such as visitor traffic on the website. The information generated by the cookie and/or web beacon (including your IP address) about your use of this website is usually transmitted to a Google server and stored there. This can also lead to a transmission to the servers of Google LLC. come in the US.

Google uses the information obtained in this way to evaluate your usage behavior with regard to the AdSense ads. The IP address transmitted by your browser as part of Google AdSense will not be merged with other Google data. The information collected by Google may be transferred to third parties if this is required by law and/or if third parties process this data on behalf of Google.

The processing of data described is carried out in accordance with Article 6 (1) (f) GDPR for the purpose of targeting the user with advertising by third-party advertisers, whose ads are displayed on this website on the basis of the evaluated user behavior. This processing also serves our financial interest in exploiting the economic potential of our website by displaying personalized third-party advertising content for a fee.

You can find more information about Google's data protection regulations at the following Internet address: https://www.google.de/policies/privacy/

You can permanently deactivate cookies for advertising preferences by preventing them by setting your browser software accordingly, or you can download and install the browser plug-in available under the following link:

https://www.google.com/settings/ads/plugin?hl=de

Please note that certain functions of this website may not be available or may only be available to a limited extent if you have deactivated the use of cookies.

13.3 Use of Google Ads Conversion Tracking

This website uses the online advertising program "Google Ads" and, as part of Google Ads, conversion tracking by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). We use Google Ads to draw attention to our attractive offers with the help of advertising material (so-called Google Adwords) on external websites. In relation to the data of the advertising campaigns, we can determine how successful the individual advertising measures are. We are pursuing the goal of showing you advertising that is of interest to you, making our website more interesting for you and achieving a fair calculation of the advertising costs incurred.

The conversion tracking cookie is set when a user clicks on an Ads ad placed by Google. Cookies are small text files that are stored on your end device. These cookies usually lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, we and Google can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. This means that cookies cannot be tracked via the websites of Google Ads customers. The information obtained using the conversion cookie is used to create conversion statistics for Google Ads customers who have opted for conversion tracking. Customers find out the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information with which users can be personally identified. If you do not wish to participate in the tracking, you can block this use by deactivating the Google Conversion Tracking cookie in your Internet browser under the keyword "User settings". You will then not be included in the conversion tracking statistics. We use Google Ads based on our legitimate interest in targeted advertising in accordance with Article 6 (1) (f) GDPR. As part of the use of Google Ads, personal data may also be transmitted to the servers of Google LLC. come in the US.

You can find more information about Google's data protection regulations at the following Internet address: https://www.google.de/policies/privacy/

You can permanently deactivate cookies for advertising preferences by preventing them by setting your browser software accordingly or by downloading and installing the browser plug-in available under the following link:

https://www.google.com/settings/ads/plugin?hl=de

Please note that certain functions of this website may not be available or may only be available to a limited extent if you have deactivated the use of cookies.

13.4 LinkedIn Insight

This website uses the retargeting and conversion tool of the LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland, with the help of which visitors to this website can be shown personalized advertisements on the "LinkedIn" platform.

For this purpose, a cookie, a small text file, is set on the browser of your end device when you visit our website, which loses its validity after 120 days. If the user visits certain pages of this website and is logged into his LinkedIn account at the same time, a connection to the LinkedIn servers is established, via which interest-based advertising can be displayed on the platform. At the same time, the cookie enables the creation of anonymous reports on the performance of advertisements on LinkedIn and information on website interaction, which is provided to us and LinkedIn.

The display of advertising and the creation of statistical reports will not take place if the user is not logged into his LinkedIn account at the same time when visiting this website.

The information obtained with the help of the cookie never allows a personal identification of the respective user.

The information is transmitted in accordance with Article 6 Paragraph 1 lit. f GDPR on the basis of our legitimate interest in targeted advertising and the statistical evaluation of the success of product advertisements on LinkedIn and thus serves to optimize our online offer.

You can deactivate the LinkedIn Insight Tool and the display of interest-based advertising on LinkedIn by setting an opt-out cookie under the following link: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out

This opt-out cookie only works in this browser and only for this domain. If you delete your cookies in this browser, you must click the link above again.

You can find more information about LinkedIn's data protection regulations at the following Internet address: https://www.linkedin.com/legal/privacy-policy#choices-oblig

14) Tools and Miscellaneous

14.1 sevDesk

We use the sevDesk service, the cloud-based accounting software from sevDesk GmbH, Hauptstrasse 115, 77652 Offenburg, to do the accounting.

SevDesk processes incoming and outgoing invoices and, if necessary, our company's bank transactions in order to automatically record invoices, match them to transactions and create financial accounting from them in a partially automated process.

If personal data is also processed here, the processing is carried out in accordance with Article 6 (1) (f) GDPR on the basis of our legitimate interest in the efficient organization and documentation of our business transactions.

More information about sevDesk GmbH, the automated processing of data and the data protection regulations can be found at https://sevdesk.de/Sicherheit-datenschutz/

14.2 Shopsync for Shopify

This website uses the Shopify app "Shopsync" from ShopSync LLC, PO Box 252, Jefferson City, TN 37760, USA.

With the help of ShopSync, the "Mailchimp" newsletter service is synchronized with our Shopify account in such a way that updates in Mailchimp email lists (such as a completed opt-out by a newsletter recipient) are also automatically stored on Shopify and on the other hand New contact data generated by contracts concluded on Shopify are automatically transferred to the Mailchimp email lists.

In the first case, data is processed in accordance with Article 6 Paragraph 1 Letter f GDPR on the basis of our legitimate interest in the effective and cross-system maintenance of the files of advertising addressees and the efficient observance of legally significant status changes.

In the second case, the user's first and last name, address and e-mail address together with transaction-related information are only recorded on the basis of the user's express consent in accordance with Article 6 (1) (a) GDPR after a contract has been concluded on Shopify for inclusion in the Mailchimp list (purchase amount, time and date of purchase) transferred to Mailchimp by ShopSync.

Data transferred in this way is not stored or retained by ShopSync after synchronization. All information synced between Shopify and Mailchimp is transmitted over Secure Socket Layer (SSL) technology, and all information transmitted remains encrypted during the sync process.

The synchronization process requires information to be transmitted over a secure connection to servers hosted by Amazon Web Services in the United States. Amazon Web Services, based in the USA, is certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU. A current certificate can be viewed here: https://www.privacyshield.gov/participant?id=a2zt0000000TOWQAA4

Further data protection information about ShopSync can be found here: https://shopsync.io/privacy-policy

15) Rights of the data subject

15.1 The applicable data protection law grants you comprehensive data subject rights (rights to information and intervention) vis-à-vis the person responsible with regard to the processing of your personal data, about which we will inform you below:

- Right to information in accordance with Art. 15 GDPR: In particular, you have a right to information about your personal data processed by us, the processing purposes, the categories of personal data processed, the recipients or categories of recipients to whom your data was or will be disclosed planned storage period or the criteria for determining the storage period, the existence of a right to correction, deletion, restriction of processing, objection to processing, complaint to a supervisory authority, the origin of your data if they were not collected from you by us, the existence of automated decision-making including profiling and, if applicable, meaningful information about the logic involved and the scope and intended effects of such processing on you, as well as your right to be informed what guarantees pursuant to Art. 46 GDPR when your data is forwarded to third countries exist;

- Right to rectification in accordance with Art. 16 GDPR: You have the right to immediate rectification of incorrect data concerning you and/or completion of your incomplete data stored by us;

- Right to deletion in accordance with Art. 17 GDPR: You have the right to request the deletion of your personal data if the requirements of Art. 17 Para. 1 GDPR are met. However, this right does not apply in particular if the processing is necessary to exercise the right to freedom of expression and information, to fulfill a legal obligation, for reasons of public interest or to assert, exercise or defend legal claims;

- Right to restriction of processing in accordance with Art. 18 GDPR: You have the right to request the restriction of the processing of your personal data as long as the correctness of your data, which you dispute, is checked, if you refuse to delete your data because of inadmissible data processing and instead request the restriction of the processing of your data if you need your data to assert, exercise or defend legal claims after we no longer need this data after the purpose has been achieved or if you have lodged an objection for reasons of your particular situation, as long as it is not yet clear whether our legitimate reasons prevail;

- Right to information in accordance with Art. 19 GDPR: If you have asserted the right to correction, deletion or restriction of processing against the person responsible, he is obliged to inform all recipients to whom the personal data concerning you have been disclosed of this correction or deletion of the data or restriction of processing, unless this proves impossible or involves a disproportionate effort. You have the right to be informed about these recipients.

- Right to data portability in accordance with Art. 20 GDPR: You have the right to receive your personal data that you have provided to us in a structured, common and machine-readable format or to request transmission to another person responsible, insofar as this is technically feasible ;

- Right to revoke granted consent in accordance with Art. 7 Para. 3 GDPR: You have the right to revoke your consent to the processing of data at any time with effect for the future. In the event of revocation, we will delete the data concerned immediately, unless further processing can be based on a legal basis for processing without consent. The revocation of the consent does not affect the legality of the processing carried out on the basis of the consent up to the point of revocation;

- Right to lodge a complaint pursuant to Art. 77 GDPR: If you believe that the processing of your personal data violates the GDPR, you have - without prejudice to any other administrative or judicial remedy - the right to lodge a complaint with a supervisory authority, in particular in the Member State where you live, work or where the alleged infringement took place.

15.2 RIGHT TO OBJECT

IF WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF A BALANCING OF INTERESTS IN OUR PREVIOUS LEGITIMATE INTERESTS, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THIS PROCESSING FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION WITH EFFECT FOR THE FUTURE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP THE PROCESSING OF THE DATA INVOLVED. HOWEVER, FURTHER PROCESSING REMAINS RESERVED IF WE CAN PROVE COMPREHENSIVE REASONS FOR PROCESSING THAT OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FUNDAMENTAL FREEDOMS, OR IF THE PROCESSING IS FOR THE CERTIFICATION, EXERCISE OR DEFENSE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS PROCESSED BY US FOR DIRECT ADVERTISING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSES OF SUCH ADVERTISING. YOU MAY OBJECT AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP THE PROCESSING OF THE DATA INVOLVED FOR DIRECT MARKETING PURPOSES.

16) Duration of storage of personal data

The duration of the storage of personal data is based on the respective legal basis, the processing purpose and - if relevant - also based on the respective statutory retention period (e.g. commercial and tax retention periods).

When processing personal data on the basis of an express consent in accordance with Article 6 Paragraph 1 lit. a GDPR, this data is stored until the person concerned revokes his consent.

If there are statutory retention periods for data that are processed as part of legal or similar obligations on the basis of Article 6 (1) (b) GDPR, this data will be routinely deleted after the retention period has expired, provided that it is no longer required to fulfill or initiate a contract and/or we have no legitimate interest in further storage.

When personal data is processed on the basis of Article 6 (1) (f) GDPR, this data is stored until the data subject exercises his or her right to object under Article 21 (1) GDPR, unless we can provide compelling reasons worthy of protection for processing that outweigh the interests, rights and freedoms of the data subject, or the processing serves to assert, exercise or defend legal claims.

When processing personal data for the purpose of direct advertising on the basis of Article 6 Paragraph 1 lit. f GDPR, this data is stored until the data subject exercises his right of objection under Article 21 Paragraph 2 GDPR.

Unless otherwise stated in the other information in this declaration on specific processing situations, stored personal data will be deleted when they are no longer necessary for the purposes for which they were collected or otherwise processed.